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AI Charter

  • We recognise the transformative potential of artificial intelligence (AI) in enhancing our services. We are committed to ethical AIpractices aligned with Rouse’s core values.

  • We commit to using AI technologies to deliver value and improve the way we do business with our clients and stakeholders.

  • We take responsibility for the decisions made with the assistance of AI and have established clear protocols for oversight and review, ensuring that our use of AI aligns with ethical standards and best practices.

  • We respect client preferences regarding AI use involving their data. If a client or stakeholder indicates a preference against using AI in their projects, we will respect and comply with that choice.

  • We are committed to safeguarding client and stakeholder confidential and privileged information. Under no circumstances will we share client data or confidential information with external machine-learning data pools without explicit consent and without an understanding of the potential implications on legal privilege.

  • We will regularly assess the performance and impact of our AI applications, making necessary adjustments to enhance effectiveness and alignment with our ethical principles. We will continuously monitor the evolving landscape of AI technology to remain agile in adapting to its implications.

  • While we must create efficiencies in any routine and process driven services with AI, we consider a "human first and human last" approach as a necessary check on AI use for advisory work. As a professional services business, we understand that clients rely on us for our independent judgement and expertise.

13 May 2026