Biography
Laura Zhao is a Senior Trade Mark Attorney based in Shanghai.
Laura has over 15 years’ experience in the trademark field, with extensive exposure to integrated brand protection strategies. The Senior Trademark Attorney has long advised leading domestic and international clients in sectors such as industrial machinery, pharmaceutical manufacturing, fashion and apparel, electronics, and personal care, delivering tailored trademark strategies based on each industry’s characteristics and business needs.
Laura is well-versed in end-to-end trademark services, including trademark clearance, risk assessment, filing, assignment, recordals, oppositions, cancellations, invalidation, as well as various types of reviews, counterarguments, and evidence submissions. She also combines trademark services with other areas of IP protection to provide clients with one-stop, comprehensive solutions.
Laura also extensive expertise on trademark practices across multiple jurisdictions. She regularly advises multinational brands on trademark protection in China and strategic portfolio development overseas.
Laura has received many recognitions such as ‘Gold Medal Trademark Practitioner’ ‘Trademark Expert Directory’ by the China Trademark Association and the ‘Mondaq Thought Leadership’ Award.